Unidos held its inaugural gala on Thursday, September 6, 2018 from 6pm – 10:30 p.m. at The Riverside Convention Center. The gala highlighted and celebrated the historical importance of Chicano art, the versatility of contemporary Chicano artists, and the impact on communities throughout, in education, economic development, culture, and more. All of the funds raised went towards The Cheech Marin Center for Chicano Art & Culture. This special evening included dinner, awards for Chicano Arts Patron, Chicano Art, Chicano Culture, and Chicano Industry, live and silent auctions, and live entertainment provided by Mariachi Divas de Cindy Shea and Tierra.
Flor de Toloache Concert
This benefit concert for The Cheech was held on Saturday, January 24, 2020. The concert featured Flor de Toloache, a Latin Grammy winning, New York-based all-female ensemble. Their distinct artistic vision and sophisticated, enlightened interpretation of traditional mariachi instruments delighted concert-goers at the Fox Theater in Riverside. They were joined by Victoria LaMala.